INDEVIN ARE THRILLED TO ANNOUNCE A NEW STRATEGIC PARTNERSHIP WITH INNOVATIVE NEW ZEALAND WINERY, INVIVO.
The partnership includes a long-term supply agreement to help accelerate Invivo’s growth, powered by its flagship brands - Graham Norton “GN” Wines, Invivo X, SJP, and Invivo Wines, as well as the premium branded New Zealand wine category as a whole.
Our supply partnership together with an equity investment will enable Invivo to expand distribution, scale production, and bolster marketing support for its brands in key export markets.
Credit: Invivo
Invivo and Indevin share a commitment to the long-term success of the NZ Wine industry and a passion for bringing quality New Zealand wines to the world. Founded in 2008, Invivo began as a humble, founder-led business with Tim and Rob hand-selling wine and has since expanded to export into 43 countries.
As with many of Indevin wine supply customers, Indevin’s winemaking team will be working closely with Invivo’s co-founder Rob Cameron to identify vineyards to source premium fruit for Invivo’s portfolio of brands.
Credit: Invivo
Simon Limmer, Indevin Group CEO, said: “We’ve long admired Invivo’s creative approach to winemaking and the powerful, authentic brands they’ve built. Their commitment to quality and innovation aligns perfectly with our values, and this investment complements our market-led strategy whilst reinforcing our vision to lead the global market for premium New Zealand wines.”
“This is a game-changing partnership for us” comments Tim Lightbourne, Cofounder of Invivo. “We’ve always done things our way, and now we’re joining forces with the best in New Zealand. With Indevin’s investment, we’ll have the resources to take Invivo to the next level, while maintaining the entrepreneurial spirit that’s always driven us. With record performance of our brands in the USA and UK over the past two years, we’re excited to continue on this trajectory.”
